AI can only produce persuasive copy when you tell it exactly who you’re talking to, why they should care, and how the message will ship. The Marketing Copy Prompt Collection turns those requirements into reusable frameworks for marketing copy prompts, AI copywriting templates, and AI marketing prompts you can drop into ChatGPT, Claude, Gemini, or your favorite assistant. We built these for performance marketers, lifecycle teams, founders, and agencies who need quality control across ads, emails, landing pages, launches, and editorial content. Each prompt highlights tone pillars, audience pain points, proof sources, and CTA structures so you can feed the output directly into your CRM, CMS, or ad platform, then log results inside the Tutorials Hub.
Paid Ads (Search + Social)
- Prompt:
Create three Google Search ads for {offer}. Include: 3 headlines (30 chars), 2 descriptions (90 chars), audience pain point, credibility proof, CTA, and mandatory keyword. Output in table form.
Use for high-intent search campaigns; the table format pastes cleanly into Google Ads.
Tip: Tell ChatGPT to “add tone: confident advisor” or Claude to “include compliance warning for finance” depending on your vertical. - Prompt:
Draft a Meta carousel script for {product}. Slide 1 hook, Slide 2 pain, Slide 3 proof, Slide 4 offer. Provide caption with emoji pacing and 3 CTA variations.
Great for social retargeting when you need swipe-story arcs.
Tip: In Gemini, append “auto-generate UTMs referencing campaign name” if you want pre-built tracking.
Email Campaigns
- Prompt:
Write a 4-email nurture sequence for {persona} evaluating {product}. Use PESO (problem, education, solution, offer). Each email: subject line options, preview text, body copy with skimmable subheads, CTA, and personalization token suggestions.
Guides subscribers through consideration without sounding robotic.
Tip: Ask Claude to “highlight compliance reminders” for regulated industries; ask ChatGPT to “suggest A/B subject line ideas” for testing. - Prompt:
Craft a reactivation email for dormant customers. Include empathy-driven opener, recap what changed, social proof quote, limited-time incentive, and optional downgrade link.
Best for win-back automation owned by lifecycle teams.
Tip: Layer in data (“mention {usage metric}”) to keep copy grounded.
Landing Pages / Sales Pages
- Prompt:
Produce a landing page outline for {offer}. Sections: hero (headline + subhead + CTA), credibility bar, problem/agitation copy, solution breakdown, feature grid, testimonial slider, FAQ, risk reversal. Include tone guidance and visual notes.
Delivers wireframe-ready copy blocks.
Tip: After generating in ChatGPT, pass each section into Gemini to fact-check stats or add citations. - Prompt:
Write a checkout page microcopy set: cart summary message, urgency banner, guarantee blurb, data/privacy reassurance, and post-purchase thank-you snippet.
Ensures consistent tone across the conversion funnel.
Tip: Remind the model to “stay under 140 characters per block” for UI fit.
Product Launch / Press Copy
- Prompt:
Draft a launch press release for {product}. Include headline, subhead, executive quote, customer use case, data point, CTA, and boilerplate. Output in AP style.
Jump-starts media outreach or blog announcements.
Tip: Add “Claude—suggest alt tweets + LinkedIn post summary” to get companion social copy. - Prompt:
Create an internal enablement brief summarizing {feature}. Cover: elevator pitch, top objections + rebuttals, competitive differentiators, CTA snippets for SDR emails.
Keeps GTM teams aligned during launches.
Tip: Store outputs in the AI Prompt Library so sales can reuse approved messaging.
Content Hub / Blog Copy
- Prompt:
Outline a pillar blog post targeting {keyword}. Provide H2/H3 structure, internal link suggestions, stats to cite, CTA placements, and a repurposing plan for newsletter + social.
Helps SEO/content teams brief writers or AI assistants efficiently.
Tip: In Gemini, request “list three reputable sources per section” to reduce hallucinations. - Prompt:
Write a case-study-style article. Sections: client snapshot, challenge, solution steps, quantified results, testimonial pull quote, CTA. Maintain narrative storytelling tone.
Ideal for proof-driven blogs or sales assets.
Tip: Tell ChatGPT to “mark any numbers needing verification” so you can replace them with real metrics later.
How to Use These Marketing Copy Prompts
- Prime the model: Provide persona, offer, proof points, tone pillars, and forbidden claims before pasting the template.
- Generate multiple variants: Request at least two angles (emotional vs rational) so you have instant A/B options.
- Edit and fact-check: Pass outputs through brand/legal review, confirm compliance, and align with the AI Tools Directory stack you use for deployment.
- Log performance: Store prompts, version notes, and campaign metrics inside the Tutorials Hub so you can improve each quarter.
- Stay ethical: Don’t invent testimonials or data; annotate copy that needs verification, and ensure the final message reflects your brand’s values and AdSense-safe policies.
Use these prompts → copy your preferred template above → run it through ChatGPT, Claude, Gemini, or your AI tool of choice → refine, fact-check, and test → learn advanced prompt-engineering workflows inside the Tutorials Hub. For more prompts, jump to the AI Prompt Library and stay current with the AI Trend Report 2025.